Microsoft / Bing Ads

Be there for your new customers — on every search network

Millions of untapped customers are searching on Bing, MSN, Yahoo, and AOL right now. If you're only advertising on Google, you're missing a high-value audience that converts at lower cost.

Get a Free Bing Ads Audit → Call (661) 666-2443
142M
Unique monthly searchers on the Bing Network
68M
Searchers NOT reached on Google
33.5%
Share of the U.S. search market
5B+
Monthly searches on the Bing Network

Why Microsoft Ads

What you're missing out on by ignoring Bing

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Lower CPCs & Better ROI

Real Microsoft Ads customers have experienced:

  • →29% lower cost per sale vs. Google Ads
  • →$40 cost per acquisition ($10 below target)
  • →35% higher conversion rate at same CPC as Google
  • →40% conversion rate vs. 10% for banner ads
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High-Value Audience

Bing Network searchers spend 25% more online than average Internet users:

  • →71% of searchers are age 35 or older
  • →77% have attended college
  • →44% earn $75K+ per year
  • →Higher purchase intent than average
🌐

Massive Reach Across Networks

The Bing Network powers search across multiple major platforms:

  • →Bing.com direct search
  • →MSN & Microsoft properties
  • →Yahoo search results
  • →AOL & partner sites

The bigger picture

Search is a versatile tool for growth

61%

of businesses use paid search to improve brand perception and increase purchase intent

60%

use paid search to drive brand awareness among customers who haven't found them yet

39%

of global e-commerce traffic is referred by search — making it the single largest traffic source

Our approach

How we set up and manage your Microsoft Ads

Most businesses that have Bing Ads either set them up once and forgot them, or imported their Google campaigns without any Bing-specific optimization. Both approaches waste money.

We build Bing campaigns with the same rigor as Google — custom keyword research, tight ad groups, Bing-specific audience settings, and proper conversion tracking across calls and forms.

Start Taking Advantage of Bing Ads →
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Bing-specific keyword researchBing has different search volume patterns than Google. We research specifically for the Bing audience.
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Conversion tracking setupPhone calls, form fills, and sales tracked with UET (Universal Event Tracking) for accurate ROI reporting.
🎯
LinkedIn audience targetingBing uniquely integrates LinkedIn data — target by job title, company, or industry for B2B campaigns.
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Ongoing bid managementRegular optimization of bids, negatives, and ad copy to keep your cost-per-lead trending down.

Stop leaving a third of the search market to your competitors

Get a free Microsoft Ads audit. We'll show you what you're missing and what adding Bing would realistically do for your lead volume.

Get My Free Bing Ads Audit Call (661) 666-2443